Blog : Marketing

Social Media put in perspective

Social Media put in perspective

Activate, the leading strategy and technology consulting firm for media, technology, entertainment and information businesses recently published their ‘Tech and Media Outlook 2016’ slideshow (see below).
Chances are you already saw some charts from this presentation popping up in your newsfeed. Most Belgian media jumped on this one: “More tech than sleep”. Of course they conclude that tech and media are goldmines for advertisers trying to get our attention. Time to put some things in perspective.

Read More